A/B-Testing

Your means of advertising will be analyzed with the help of A/B Testing to see which asset has the highest conversion rate. The goal is to increase conversion rate and encourage brand engagement. Smart A/B Testing functions in real time and allows therefore the play out of alternatives with advertising partners.
Advertising material A is compared to advertising material B and is played out in parallel. Differences can be given in color, text, layout and pictures – we enable even parallel response of different client segments with different messages. 

To identify trends it is necessary, however, to have A/B Testing continue for a longer period of time.

Advantages:

  1. In a website with many visitors you have a higher number of persons who can test your means of advertisement.
  2. Not forced test sessions but rather real client interactions build the basis of your successful advertisement and communication campaigns.
  3. Quick results.
Digital Analytics
Product Recommendations
SEO • Search Engine Optimization
SMO • Social Media Optimization
Promotional Networks
email Marketing
A/B-Testing